How Digital Technology is Transforming The Automotive Industry

October 27, 2017 | Author: | Posted in Automotive

Technology is constantly on the rise in today’s day-and-age with constant development and innovations, and one of the major industries that have adopted this technology to further their own growth is the automotive industry. After all, it’s a given that automotive cars require the highest-end technology in order to stay ahead of the curve, and one of the best ways to facilitate this change is through the adoption of the latest digital technology in order to facilitate connected car solutions and improve the overall functionality of the automotive industry. Here are the major ways in which connected car technology is transforming the automotive industry:

  1. Embedded Infotainment: It’s general human tendency to obtain the highest degree of comfort possible, and this rings true even while driving. In order to obtain the highest degree of responsiveness and comfort while driving, connected car technology can help immensely when it comes to both 3D and augmented navigation, multimedia support at multiple levels, smart apps for device integration, high-speed connectivity, and intuitive user experiences that don’t come in the way during your driving experience.
  2. Telematics: It’s obvious that one of the biggest advantages of utilising connected car solutions in the automotive industry is that it’s going to facilitate an unprecedented level of connectivity at all levels when it comes to automotive cars. This is where telematics comes into play, that enables drivers and passengers to stay connected at all times through the utilisation of this technology. This is done by leveraging a telematics control unit (TCU) to incorporate some form of cellular communication and create an automated system that facilitates this automotive connectivity.
  3. Connected Safety: The concept of driver safety is gaining increasing prominence, what with the increasing frequency of accidents and road mishaps all over the world. In order to prevent such negative occurrences, the industry needs to utilise connected car solutions to keep a track of various metrics such as driver fatigue and enable a surround view for the driver so that they can stay aware at all times while driving.
  4. Security: Of course, with the continued integration of technology in automotive cars, a need will certainly arise for increased security levels to prevent any cyber-attacks or anything else of the sort. With the advent of connected car technology, self-driven cars are becoming less of a possibility and more of a reality, which makes the requirement of improved cyber security levels all the more necessary due to the implications of an online attack that can make the system go completely haywire and cause widespread panic.

It’s pretty apparent that the automotive industry will witness unprecedented levels of innovation over the years with the widespread adoption of IoT technology, and it’s only a matter of time before we enter the new era of transportation that will completely transform the way we enjoy mobility services.

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Moto: brings you car news, reviews and advice. Motor Industry Expert by Insurance Revolution. The automotive industry's leading business publication - award-winning coverage from the boardroom to showroom.


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